"Daily Suvichar" - Switching On the "Optimistic Mindset" to Start the Day
At a time when top news stories
from around the world are all about distress and panic, “Daily Suvichar” is fervently
spreading optimism among the masses with everyday inspirational thoughts.
“Daily Suvichar” is the
brainchild of Planting Root Technology, a Gurgaon based Technology company. It
was created with the purpose of bringing positivity into people’s lives, in the
form of motivational thoughts in Hindi, through different social media
platforms. Since its inception, “Daily Suvichar” has positively impacted the
lives of thousands across the country and is continuing to gain immense
popularity.
Delighted with its growing status
and the acclaims it has been receiving, the Founder of Planting Root Technology,
Mr. Aayush Poddar says, “We designed ‘Daily Suvichar’ with an intention of
making people feel happy and motivated, and were sure that it will extensively fulfill
its purpose. Since social media platforms are the best and most effective way
to directly connect with people, this was naturally our first approach, and we launched
the Daily Suvichar Facebook page.”
“We believe that we can build an
unparalleled connection with people in their native language, because of which
all our content in Hindi. Therefore, we had no problems in reaching out to
people, but we were amazed to see that in a short period of time, 700,000 users
have become regular readers of Daily Suvichar! Our community comprises of both
men and women, including several young readers too.”
“Daily Suvichar” is extremely
well-received and its subscribers are full of appreciations. A homemaker says,
“When we read something optimistic the first thing in the morning, we carry the
same perspective all through the day, and ‘Daily Suvichar’ is providing exactly
that for me.” On the other hand, a working professional says, “Working from
home, I often face immense pressure juggling office workload and household
responsibilities. ‘Daily Suvichar’ gives me a pleasant break and helps me shift
my focus on the good things in life.”
The company is all set to enhance the readership of “Daily
Suvichar” as it has become more easily accessible through its mobile
applications.
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